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　　Many people say that this is an era of looking good. There are also many people who say that talent is the most important thing in this era.

　　But what I want to say is that without good looks, who will pay attention to your inner self. This sentence also applies to the current mobile phone industry.

　　In the mobile phone industry, a mobile phone without a good design may not attract your attention at all, and a good design is usually "borrowed" by manufacturers from each other.

　　In this regard, the first thing we think of is Apple iPhone. If it hadn’t been for its emergence, we might still be in the era of "how can mobile phones look the same".

　　Throughout the mobile phone industry, innovative designs have sprung up like mushrooms after a rain. Designs such as full-screen, ultra-narrow borders, retina, iris, and dual cameras have been "borrowed" by various manufacturers.

　　However, there are also some mobile phone manufacturers who have always adhered to their own unique style. The classic designs of these manufacturers have not only become the object of imitation for other manufacturers, but also become the classic logo in the hearts of users. Today we will talk about the classic designs in those mobile phones.

　　This is Nokia’s most classic design, and even Steve Jobs praised its beauty

　　Although in the tide of smartphones, the former mobile phone overlord Nokia has long since lost its courage, as the earliest and most famous mobile phone brand in the mobile phone industry, Nokia has still brought us one classic product after another.

　　Among them, there is such a machine, which is hailed as a classic of the generation, but the sales are not good; it has an excellent design, but it is dragged down by the system and does not go far. It is the Nokia N9.

　　Released in 2011, the Nokia N9, with its droplet screen and colorful polycarbonate casing, was for a time the face of the electronics trend.

　　The N9 is powered by the Meego operating system, which is also the first smartphone to use the Meego system, and the last phone from Nokia to use the system.

　　At that time, Apple and other Android manufacturers patent war time. Nokia N9 turned out, really let everyone romance bright: the original large screen phone design can not follow the iPhone.

　　Steve Jobs once said: "mobile phones (except iPhone) can do not like iPhone, Nokia N9 is a good example. Joe’s words are the biggest affirmation of the Nokia N9 design."

　　Although the Nokia N9 has become a thing of the past, its innovative and cutting-edge design philosophy reflects Nokia’s capabilities and vision.

　　The most classic design on HTC, even iPhone have borrowed

　　Looking at any current smartphone, if you look closely, you can find Apple, HTC, or Samsung’s shadow in it, which is the big problem of smartphone homogeneity.

　　The most popular design now is undoubtedly the three-stage all-metal back, which first appeared on the HTC One series.

　　The two most famous phones are the HTC One M7 and the HTC One Max.

　　Among them, the HTC One M7 launched in 2013 was the originator of the three-segment mobile phone. In that era, when many friends and businesspeople imitated the appearance of the iPhone mobile phone, HTC still adhered to itself and still adhered to the metal brushed design. The seamless connection between the round body, the frame and the back cover makes the whole machine feel very good.

　　Another HTC One Max is the representative model of all-metal mobile phones, which was also released in 2013. The HTC One Max has an all-metal body, rear fingerprint recognition and a 5.9-inch 1080P display.

　　This metal body antenna injection molding process is still the mainstream, and HTC has almost single-handedly created the industry standard. Although there are many latecomers, it has basically not jumped out of the HTC-style all-metal design framework.

　　Sometimes sticking to your design is a good thing, but when the market feedback is not good, and you have been stubborn, then of course the consequences can be imagined. This sentence applies to HTC at the time.

　　HTC’s stubbornness is mainly reflected in its criticized "multi-chin" design. For HTC, it has also been discussed internally. The stubborn HTC executives believe that this will affect the effect of the "HTC" brand, so not only did they cancel the physical buttons, but also let the HTC logo occupy a separate layer.

　　HTC’s official explanation for this is that BoomSound is the main cause of double chin.

　　Although the short-term sales of HTC A9 in 2015 temporarily relieved HTC’s urgent needs, it is clear that in that era of confluence, HTC’s market share is still declining.

　　The high-end market cannot defeat Apple and Samsung, and the mid-to-low-end market cannot defeat Xiaomi, OPPO, Huawei and other manufacturers, so that the HTC brand’s presence in the mainland has become increasingly low.

　　"Sony **** is good" is not a slogan, but a true craftsman spirit

　　In the mobile phone industry, there was a manufacturer that had to go through dozens or even hundreds of "bankruptcies" every year. However, these public pressure did not make it go bankrupt. Instead, it made its fans hooked with one high-value product after another every year.

　　For a long time, "****" has been synonymous with Sony, and "Sony **** is good" is also a slogan shouted by fans.

　　This slogan shows that Sony’s contribution to the technology industry often exceeds that of many competitors, and it is also admired by many fans.

　　In terms of the appearance design of mobile phones, Sony has also been adhering to itself. Basically, the general style of each generation is a square appearance style, with clear edges and corners, combined with the round middle frame design, plus the effect of matte glass, full of Japanese style, with a high degree of recognition.

　　The first thing that makes me think of a more representative model is a mobile phone called LT18i launched by Sony in 2011. This mobile phone features a slim design, a metal brushed frame, and sharp edges around it, highlighting its domineering style.

　　The perfect arc design on the surface of the fuselage has the arc of the "human body curve", and each arc is beautiful; a layer of piano paint on the surface makes the touch extremely comfortable. This design full of Japanese style is very recognizable.

　　Among the fans of Sony mobile phones, female users make up a large part of the group, which has also made Japanese mobile phone manufacturers firmly target this group of people, and most of the products launched are biased towards female users.

　　In the first half of this year, Sony’s Xperia XZ Premium National Edition was a product that made girls go crazy.

　　This phone still uses the classic mirror design, continuing Sony’s usual square, tough style, although the appearance of the complained unchanged for ten thousand years, but Sony still insists on doing itself, the new product is still high value.

　　It can be seen that Sony has been building one classic mobile phone after another on the basis of its unique design style over the years.

　　In addition to the tireless pursuit of American models, Sony mobile phones are also constantly cultivating their internal skills to keep up with today’s young people’s pursuit of smartphone functions.

　　BlackBerry’s full keyboard design has persisted

　　There used to be a mobile phone that even US President Barack Obama had a soft spot for. For a while, its shape was not clear from the Nokia E series. Yes, this is the BlackBerry phone. In terms of feelings, it is definitely not inferior to Nokia. In terms of design, it is also definitely not inferior to Apple.

　　In terms of design, the BlackBerry has always been an "outlier". Once the most fashionable mobile phone, it was loved by the public, especially business people, with its full keyboard button design.

　　BlackBerry Passport is a full keyboard + touch model launched by BlackBerry in 2014. This model is as square as its name, like a passport. At the same time, the machine also retains the classic physical keyboard of BlackBerry mobile phones and adds touch sensing function. If the user swipes on it, they can also control the screen to swipe, which is very unique.

　　However, at that time, BlackBerry was already a bit powerless towards the market, and even its target business group had already fallen into the arms of other camps.

　　It is undeniable that in the era of large-screen touch, a large screen can indeed bring better display effects, but for those Weibo fanatics with a single thumb, the QWERTY physical full keyboard also has many advantages in terms of typing efficiency.

　　The advantage of the full keyboard is that it greatly improves the efficiency of text input, and the fingers can be "danced" on the mobile phone, which makes many people feel very happy.

　　For most business people and Weibo users, a physical full keyboard is obviously more popular.

　　Although it is said that after entering the era of smartphones, due to problems with corporate strategy, BlackBerry’s smartphones have never been able to keep up with the trend, and eventually BlackBerry gave up the smartphone market.

　　However, the release of the BlackBerry KEYone two days ago has brought many BlackBerry fans back to the classic all-keyboard era. Compared with many large touchscreen phones, the BlackBerry KEYone is a very niche product.

　　But the dedication to classic design will make this full-keyboard phone find its own market, and it will also win the favor of business people.

　　Meizu mBack waist round button, achieving an interaction that Apple has never achieved

　　From the first generation iPhone, to now the seventh generation iPhone, Apple has only retained a physical button for returning to the home page, in the most should solve the problem, Apple can only add gesture operation on the screen to solve.

　　Jobs once wanted to add physical buttons to the iPhone in order to improve the user’s control experience, but he failed to realize his wish.

　　However, Meizu has come up with a better solution – mBack. Among the various innovative interaction patterns of today’s smartphones, there is no doubt that the oval "waist circular button" – mBack, which is full of creativity and warmth, and the feeling of "I can’t go back after using it", have long become the classic logo of Meizu mobile phones.

　　Friends who are familiar with Meizu should know that as early as 2009, this "waist round button" had appeared on the Meizu M8, and it was hailed as the most innovative and brave design at that time.

　　It was not until the release of the Meizu Note 2 in 2015 that mBack returned to the public eye, and this return has made this design quickly popular, not only applied to Meizu’s mobile phones, but also surprisingly, this classic mBack has appeared on other mobile phone brands.

　　mBack integrates many functions into the Home button. Not only do we have the familiar functions of tapping back, pressing the Home button to return to the desktop, swiping left and right to call out multiple action sheets, etc.

　　In addition, today, when fingerprint recognition has basically become popular, this waist-shaped Home button also integrates the functions of fingerprint unlocking and fingerprint payment. It can be said that Meizu has realized the three buttons of an Android phone with one button. Not only is it comfortable to use, but the appearance improvement is also one of its meanings.

　　The surface of mBack seems to be the birth of Meizu’s continuous "competition" with the Home button, but behind it is the continuous exploration and innovation of user experience.

　　Many people say that iPhone a Home is perfect, while Meizu is increasing the cost of user experience. When you really use mBack, simple interaction logic is enough to change you.

　　Write at the end:

　　Due to the limited space, there are still many classic mobile phone designs that I will not list here. I believe that many people will recall the mobile phones we have chased in the past after seeing the classic designs of these mobile phones.

　　When smartphones have gone through the era of savage growth, there are fewer and fewer designs that can make our eyes shineThe design of mobile phones has undergone tremendous changes since its inception, and the future will continue to change. What kind of mobile phone designs will emerge in the future?

　　Let’s talk about it.

　　At 7:10 a.m. last Friday, as passengers got off the bus and closed the door with a "snap" sound, Master Wang, the driver of Cao Cao Travel Network at the entrance of Beijing Maternity Hospital, completed the third business of the day. The payment price displayed on the passenger side was 37.11 yuan, while the income price displayed on the driver side of Master Wang was less than 28 yuan.

　　"This [online car-booking] doesn’t make money, it has to run for 14 hours a day, which is considered a pit. There is not much left after throwing away the gas money and car money (running water) in one day. Unless the oil price drops to 5 or 6 yuan [per liter] before, I will not do it after running this year’s contract." Master Wang complained to the Daily Economic News reporter. "The Hyundai Yuedong I drive is rented, and I have to pay 200 yuan a day for car rental."

　　In addition, Master Wang sometimes uses another mobile phone to receive orders from Feidi Taxi, but he will turn off Feidi Taxi during morning and evening peak hours. He said that the "one price" model launched by Feidi Taxi during morning and evening peak hours often has a discount of 60 to 10%, and the time spent waiting for red lights and traffic jams is not included in the order time, so it is completely unprofitable to take such orders by yourself.

　　In the online car-hailing industry, some drivers call it a sunset industry, but there are more and more online car-hailing platform companies in the industry, and the competition landscape of the top platforms is also undergoing subtle changes. This not only makes people ask, what business experience does the online car-hailing industry, which is still expanding rapidly, let the platforms see?

　　"It’s already a sunset industry"

　　Mr. Du, who is also a driver of Cao Cao’s travel platform, rents a Buick GL8, which is used to run business orders and needs to pay a monthly rental fee of 7,300 yuan.

　　However, Master Du revealed to reporters: "This [online car-hailing] is already a sunset industry. When it first started, it was impossible to earn a Passat by swiping orders, cheating recharge, and cheating subsidies for three months. When I rented this GL8, I didn’t point to running online car-hailing to make money at all, but by running private work with friends (business reception). In Beijing (including a GL8), the minimum is 500 (yuan) within 8 hours and 100 kilometers…"

　　"Under normal circumstances, in ******* every year, except for the ****** Festival and before the national **, there are various meetings in succession at other times, and the chartered work has also been continuous. When we are busy, we can connect 24 hours a day (when business charters, in addition to picking up and dropping **f passengers, drivers can rest at other times). This year, ******* is affected by **, and there will be basically no meetings after **. Our WeChat group ** people (contacting each other and introducing chartered business) has only had a message for several days recently." Master Du said.

　　In fact, online car-hailing platforms will not let drivers "only rent a car without taking orders". They will incentivize drivers to take orders by controlling the commission ratio. "If the monthly flow is 12,000 yuan, the platform will charge 10% [commission]; if it is not 12,000 yuan, the platform will charge 20% [commission]; if it does not run, the platform will often call [to inquire about the reason for not being able to get the car]," said Master Du. Therefore, Master Du sometimes downshifts and uses his business car to pick up comfort orders, which are about 30% cheaper than his normal business orders.

　　Some people argue that the "sunset industry" and "running online car-hailing" claims mentioned by drivers need to be viewed objectively. The hidden background of these two claims is that in the early stage of the development of the online car-hailing market, the platform expanded the market "regardless of cost". Drivers reaped a large wave of "blue ocean dividends". At that time, most of the drivers who made money had left the online car-hailing market for many years.

　　Nowadays, the user scale of the online car-hailing market has peaked, and the appearance of the edge of the industry has made it difficult for the platform to "spend money lavishly" as before. Moreover, the travel demand caused by the superimposed epidemic is blocked, and the income of online car-hailing drivers will naturally be "low".

　　The business experience of the online car-hailing platform "Yimanli"

　　In sharp contrast to the complaints of drivers, operating the online car-hailing business is undoubtedly a "lucrative" business for the platform, especially the car rental model.

　　The reporter learned from the Beijing Modern dealer that when ordinary consumers buy the above Yuedong models, the landing price can reach 83,000 yuan (including car price, insurance fee, purchase tax, license fee, and outbound fee). When the online car-hailing platform or its online car-hailing franchisees purchase the model in bulk, the landing price will be lower. Therefore, the online car-hailing platform or its franchisees as the lessor can fully recover the purchase cost by renting a car within 2 years.

　　On the other hand, behind a number of online car-hailing platforms, there are also car companies participating in the holding, behind Cao Cao Travel, there are Geely Automobile, behind T3 Travel, there are China FAW, Changan Automobile, Dongfeng Automobile, and behind Endao Travel, there is SAIC Group, such as the strategic investment of GAC Group.

　　The above-mentioned online car-hailing platforms have more advantages in terms of vehicle source guarantee and cost control. In addition, purchasing the backlog of inventory cars from car companies and dealers is also an effective way for the platform to reduce costs. In the car rental model, before the platform and franchisees recover the cost of car purchase, the order commission is their "pure profit"; after recovering the cost of car purchase, the car rental income will also become their "pure profit".

　　Perhaps seeing the business experience of "one million profits", more and more companies are flocking to the online car-hailing market. Statistics from the national online car-hailing regulatory information exchange platform show that in March this year, 4 new online car-hailing platform companies were added nationwide, 3 in February, 2 in January, and 44 in the whole of last year. As of the end of March, 267 online car-hailing platform companies have obtained the operating license of the online car-hailing platform. In addition, the number of online car-hailing platforms with orders exceeding 300,000 orders in March increased by 2, namely Toutuo E-line and Fengyun Travel.

　　It is worth mentioning that the current "one super and many strong" pattern of the online car-hailing market is undergoing subtle changes, and the second-tier players, including Cao Cao Travel and T3 Travel, are continuing to make efforts to share more market share.

　　Cao Cao travel CEO Gong Xin recently revealed at the company’s new business line conference that the cumulative number of users of Cao Cao travel has exceeded 120 million from the 60 million in July last year; the research report issued by Guotai Junan (601211.SH) also shows that the market share of T3 travel has increased rapidly from 3.1% in July last year to 11.6% in January this year, an increase of up to 8.5%.

　　For the future market size of online car-hailing, Caution Consulting expects that the online car-hailing market in our country will reach a transaction scale of 700 billion yuan in 2025, which will increase by 53.4% compared with the transaction scale of 326 billion yuan in 2022. Obviously, the rapidly developing online car-hailing industry is not a sunset industry, but the game of leading players will make the competition in the industry more intense.

　　Reporter | Cui Zhiming, Editor | Sun Lei, He Xiaotao, Yi Qijiang, Proofreading | Wang Yuelong

　　CCTV News:Now that people go out to play, more and more people choose to rent cars for self-guided tours, and new situations have also emerged. After a traffic violation occurs during the process of renting a car, it is more troublesome to deal with it because the chartered driver has left the place where the incident occurred. The Ministry of Public Security will introduce six new traffic control measures from tomorrow (September 20), which will effectively solve this problem.

　　According to statistics, there are more than 20,000 car rental enterprises in our country, because most of the drivers are not in the place of illegal behavior, nor in the place of motor vehicle registration, it is often difficult to deal with traffic violations according to the current procedures.

　　Chen Dong, Deputy Director of the Legal Department of the Traffic Administration of the Ministry of Public Security:According to the original treatment method, the lessee driver needs to go to the place where the traffic violation occurred, or the traffic management department of the place where the motor vehicle is registered to deal with the violation, and during the processing process, the driver’s license of the rental car needs to be presented.

　　In order to facilitate rental drivers and rental companies to deal with rental car traffic violations in a timely manner and reduce unnecessary travel and time costs, the Ministry of Public Security has specially formulated the "Measures for Penalties for Road Traffic Safety Violations During Motor Vehicle Rental". For rental car traffic violations recorded by traffic technology monitoring, the lessee is allowed to handle them by himself through the traffic control "12123" mobile APP; when the lessee driver handles the violation at the place of violation or at the window of the traffic control department where the motor vehicle is registered, he is no longer required to provide the rental car driving license, but instead the public security traffic control information system automatically checks the rental relationship. This measure will benefit more than 3 million lessee drivers every year.

　　Chen Dong, Deputy Director of the Legal Department of the Traffic Administration of the Ministry of Public Security:According to the lease contract information provided by the leasing company, there will be the driver’s license number of the chartered driver. We will automatically match the leasing relationship between the chartered driver and the leased car according to the driver’s license number, and automatically record this leasing relationship to the platform of the "12123" mobile APP, and also to the traffic violation processing window. In this case, we will check the leasing relationship through the system, and there is no need for the chartered driver to add other work to the mobile APP or the traffic processing window.

　　In response to traffic violations that the chartered driver fails to deal with in a timely manner, upon the application of the leasing enterprise, the public security traffic control department can transfer the illegal records to the chartered driver’s name and promptly inform the chartered driver through the contact information confirmed in the lease contract.

　　It is understood that this new measure will be piloted in Jiangsu and Sichuan from tomorrow and will be rolled out nationwide before the end of the year.

　　Purchase a car license at one stop inspection and audit preprocessing

　　From tomorrow (September 20), the express agency of vehicle registration and sales enterprises and a number of measures to facilitate the processing of temporary entry vehicles and personnel licenses will also be implemented simultaneously.

　　Promote the express agency registration of motor vehicle sales enterprises

　　For car owners, after buying a car, they should bring relevant materials, go to the vehicle management department to get the number, queue up, go through the formalities, and get the license plate. The whole process will be gone for most of the day. The Ministry of Public Security will implement the express agency registration of motor vehicle sales enterprises, and complete this series of "errands" before the owner buys the car. After the motor vehicle arrives at the sales enterprise, the vehicle pre-inspection, data pre-review, and information pre-entry will be implemented. The motor vehicle sales enterprise will provide the whole process of vehicle purchase, insurance purchase, tax payment, number selection registration, etc. In this way, the masses can complete the whole process of car purchase registration in the motor vehicle sales enterprise.

　　Deputy Inspector of the Traffic Administration of the Ministry of Public Security, Liu Yupeng:In fact, the DMV had already completed the basic information of the car and the search work. After the public went to the 4S shop and bought the car, he only needed to enter his personal information, and then all the process of selecting the number and applying for the license plate was completed. After the selection was completed, he could drive home with the temporary number plate, and then mail the official number plate to his home.

　　From tomorrow onwards, this measure will take the lead in large and medium-sized cities such as municipalities directly under the Central Government, provincial capitals, autonomous region capitals, and cities under separate state planning, and will be fully implemented across the country before the end of the year. It will benefit more than 15 million car owners every year and save at least 200 million yuan in transportation costs.

　　Temporary Entry Vehicle Permits are convenient

　　In order to further facilitate the entry and driving of foreign personnel, the Ministry of Public Security has also launched a number of measures to facilitate the travel of temporary entry vehicle personnel. First, for those who apply for temporary driving permits for small cars and motorcycles, they can directly apply with their entry and exit ID documents, overseas driver’s licenses and their Chinese translations. There is no need to undergo physical condition checks or submit physical condition certificates.

　　For short-term stays, you can apply for a temporary driving permit with a valid period of 3 months; if you stop or stay for more than 3 months, the valid period can be extended to 1 year.

　　Wang Guoqiang, deputy researcher of the Vehicle Management Department of the Traffic Administration of the Ministry of Public Security:The original valid period, is the longest not more than three months, this is extended to the longest not more than one year, and the entry of the entry period is consistent, while the valid period can be used multiple entries, do not need to repeat the application.

　　For non-operating small and micro passenger cars and motorcycles with less than 7 seats (excluding) registered overseas within 6 years, the application for a temporary entry motor vehicle license is exempt from safety technical inspection.

　　Wang Guoqiang, deputy researcher of the Vehicle Management Department of the Traffic Administration of the Ministry of Public Security:In addition, we will also guide local traffic control departments to set up traffic control service windows and service stations at airports and ports where entry personnel are relatively concentrated, as well as in our free trade experimental zones, so that entry personnel can handle it nearby and conveniently after entry.

　　It is understood that these traffic control service stations will provide one-stop services such as compulsory insurance purchasing, vehicle confirmation, certificate verification, learning and education, and license issuance.

　　Promote the online transfer of transfer information for passenger cars

　　Nowadays, it is more and more convenient to do things online. The new measures implemented by the Ministry of Public Security starting tomorrow also include a number of Internet-related services. Let’s take a look.

　　Fully promote the online transfer of transfer information for passenger cars

　　From tomorrow, the number of cities where passenger car transfer information is transmitted online will increase from the existing 120 to 300, and it will be fully implemented nationwide by the end of the year. That is to say, those who do not operate passenger cars to transfer nationality in different places can directly apply to the place where the vehicle is moved, and there is no need to go to the DMV to pick up and check the car, reducing the number of people traveling between the two places.

　　Fully implement online full-score education and verification education

　　It is understood that in the original scoring cycle, drivers who had their driver’s license scored 12 points and needed to participate in full-score education, as well as drivers of large and medium-sized vans who had points deducted during the scoring cycle and needed to participate in the verification education, must all go to the scene to learn. This method will gradually become participating in online education and learning in the future.

　　Liu Chunyu, Deputy Director of the Publicity and Education Department of the Transportation Administration of the Ministry of Public Security:The learning process will also be captured from time to time to ensure that the driver is always learning online. For drivers who learn through the Internet, we will try our best to pass the supervision and random checks in the background to ensure that the driver is learning. During this process, if it is found that it is a substitute or test taker, the driver and the substitute test taker will be blacklisted, and there will be some punitive measures to restrict him from receiving full marks and examination education through online means for three years.

　　Fully implement online navigation prompts for traffic accidents

　　In addition, the traffic control department will also promote cooperation with Internet map navigation application companies to strengthen the timely warning and push of service information.

　　Wang Bingbing, Deputy Director of the Accident Countermeasures Department of the Traffic Administration of the Ministry of Public Security:Our next step is to push information such as road construction, traffic accidents, and traffic control, as well as information on the points where accidents occurred before, to drivers in a timely manner through navigation software. (CCTV reporter, Li Jun)