Since the advent of the electrification era, many new luxury car brands have been born in China. NIO, Ideal, Extreme Krypton, Avita, and Looking Up are all relatively luxurious new energy vehicle brands. However, as traditional luxury brands, there are very few blockbuster models in the electric vehicle market.
Hongqi EH7 is officially listed, the official guide price is 22.98~ 309,800 yuan. The new car also launched a number of rights and interests, including zero voltage four lifetime service plan, including lifetime free warranty, lifetime free maintenance, lifetime free rescue, and lifetime free car pickup and delivery. There is also 0 pressure to buy a car, 50% down payment, zero interest for two years. Replacement subsidy up to 20,000 yuan, free home charging pile. There is also 0 pressure appearance, free 3-year insurance, worth 14,500 yuan. Free public charging and electricity, 1500 degrees per year, worth 5850 yuan. Free traffic 240G per year, free membership.
If users pay a deposit before May 31, they can also upgrade to 42,000 yuan for free. So it seems that the new car purchase policy of Hongqi EH7 is still very generous.
Hongqi EH7 is the first model of Hongqi’s "new energy sub-brand", based on the new FMEs "flag" super architecture. Hongqi EH7 is positioned as a medium and large sedan, and may launch a battery-changing version and a long-range fast-charging version in the future, with a maximum battery life of up to 800km.
From the appearance, the Hongqi EH7 adopts a completely different design style from the era of fuel vehicles, and the front face adopts the latest family-style design style of Hongqi new energy vehicles, which is somewhat similar to the minimalist design of new power companies. The headlights are designed in a 7-shaped shape, and the light group also has rich lamp language functions. The lower grille at the bumper shows a smiling style, and the central axis design on the front is very brand-specific.
The side design of the body is smooth, and some are similar to the style of a sedan. Two-color body design is adopted. In terms of body size, the length, width and height of the new car are 4980/1915/1490mm respectively, and the wheelbase is 3000mm. From the size point of view, it is similar to the size of the car, and it is positioned as a pure electric C-class car. The whole body pursues the riding space as much as possible, and adopts the design of short front and rear overhangs and long wheelbase. The design of the tail window with a large inclination is a bit similar to the style of a sedan. A face recognition camera is also provided on the A pillar.
The most flamboyant part of the rear of the car is its "radiant" taillights. The internal structure is relatively complicated, and the lighting effect at night is estimated to be impressive. The overall design is also relatively simple.
In terms of interior, the new car pays more attention to the creation of materials and the color scheme in the car. The new car is equipped with a 6-inch + 15.5-inch curved dual screen, and it is also equipped with an AR HUD head-up display system. It has a Snapdragon 8155 chip, which is a bold attempt of the red flag. The design of the central control screen is very bold. It is not the current mainstream rounded rectangle, but a special-shaped screen, which is unique among models of the same level. And the steering wheel is also quite personalized, the size is not large, and it looks more like a gamepad. In addition, the vehicle seats are designed in one piece, and the interior color scheme is bold, showing a young and sporty atmosphere as a whole. I don’t know if young users will like this style.
In terms of power, the maximum power of the new motor is 202 kW/253 kW. The car will provide a power-changing version and a long-range fast-charging version. The power-changing version has a battery life of 600km, while the long-range fast-charging version can reach 800km. The new car is equipped with front and rear dual motors, with a total power of 455kW, peak torque can be 756N · m, and 0-100km/h acceleration is only 3.9 seconds. The new car is also equipped with HAP precision automatic driving assistance system.
As a product of Hongqi, EH7 can be said to have poured a lot of effort into Hongqi, but the market environment facing Hongqi is still very harsh, not only old competitors such as BYD Han and JK 001, but also JK 007, these new competitors. So the pressure of Hongqi EH7 will not be small, especially when the new energy vehicles are so rolled in 2024, the performance of Hongqi EH7 is worth looking forward to.